As a lover of both the written word and scent, I’m a writer and storyteller specializing in fragrance, but with experience across diverse clientele, including pharma. 

Journalist

With a background in journalism, I’ve covered the fragrance industry with a sharp eye for detail and a passion for uncovering the stories behind the bottle. My work has ranged from product reviews and trend features to long-form editorial pieces that explore the cultural and creative dimensions of scent, and I began my career in local reporting.

Copywriter

Alongside my journalistic experience, I bring years of experience as a digital marketing copywriter and brand strategist, shaping the voices of luxury and niche fragrance houses across digital, print, and campaign platforms. From product launches and email campaigns to verbal identity and brand storytelling, I translate olfactory experiences into compelling narratives that resonate with global audiences. 

At the intersection of editorial insight and marketing strategy, I craft writing that informs, engages, and brings the content to life.

• Staff Writer, BEAUTY NEWS NYC OFFICIAL
• Copywriter, WORLD OF CHRIS COLLINS
• Copywriter, EUROPERFUMES
  • Montale Parfums, Mancera Parfums, Etat Libre d’Orange, Jusbox Perfumes, Comptoir Sud Pacifique, Goutal Paris, Matiere Premiere, Thameen London, Xerjoff, Roja Parfums
• Brand Strategist, SECOND MELODY
• Editor, BEST VERSION MEDIA
  • Hopewell Valley Neighbors
  • Lawrence Neighbors